SEO Specialist

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Job Title: Digital Marketing Specialist & Administrative Assistant

 

About the Company:

Our client is a firm that provides legal services.

 

Job Description:

Our client is looking for a Digital Marketing Specialist & Administrative Assistant. This role focuses on driving online growth. You will also help with administrative tasks at the end of the day. Experience in legal marketing is strongly preferred.

 

Responsibilities of the role:

• Develop and execute SEO strategies to increase visibility for legal practice areas.

• Manage paid search and social media ad campaigns.

• Monitor SEO metrics, keyword rankings, and website traffic.

• Optimize content to drive conversions.

• Track ad performance and present analytics reports.

• Create, schedule, and publish content for LinkedIn, Facebook, and Instagram.

• Maintain brand messaging aligned with legal compliance.

• Engage with online audiences and manage client review platforms.

• Process end-of-day administrative tasks like opening client files and updating records.

• Log incoming evening inquiries or leads for morning follow-up.

 

Required Experience and Qualifications:

• Deep knowledge of technical SEO, keyword research, and link-building.

• Experience with Google Ads, Meta Ads Manager, Google Analytics 4, and Search Console.

• Experience marketing for a law firm, legal vendor, or professional service firm is highly preferred.

• Comfortable using CRM tools, practice management software, email clients, and CMS platforms.

• Must be consistently available for a 4–6 hour shift starting at 5:00 PM ET.

 

Preferred Skills:

• Google Business Profile management.

• Experience with WordPress.

 

Personality:

• Results-driven.

 

Software & Tools:

• Google Ads

• Meta Ads Manager

• Google Analytics 4

• Google Search Console

• CRM tools

• Practice management software

• Email clients

• CMS platforms (e.g., WordPress)

 

Schedule:

Part-Time (4 to 6 hours/day)

Evening Shift starting at 5:00 PM Eastern Time (ET)

 

Salary and Benefits:

• Payment in USD or Local Currency according to candidate's preference.

• Full-time remote opportunity.