PPC Specialist

To apply, you will only have to fill a short form on our website that will take you less than 5 minutes.

 

Job Title: PPC Specialist

 

About the Company:

Our client provides an online program that helps artists improve their skills and build their careers.

 

Job Description:

You will manage and improve our client's paid advertising campaigns. Your goal is to increase leads and sales. You will work closely with the marketing team to achieve campaign objectives. You will also analyze campaign performance and provide reports.

 

Responsibilities of the role:

• Create and manage pay-per-click (PPC) campaigns on platforms like Google Ads and Facebook Ads.

• Conduct keyword research and select appropriate keywords for campaigns.

• Write compelling ad copy to attract potential customers.

• Monitor campaign performance daily and make adjustments to improve results.

• Analyze campaign data and create regular performance reports.

• Manage advertising budgets effectively.

• Test different ad creatives and landing pages to find what works best.

• Stay up-to-date with the latest PPC trends and best practices.

 

Required Experience and Qualifications:

• 2 years of experience in managing PPC campaigns.

• Proven experience with Google Ads and Facebook Ads.

• Strong understanding of keyword research and bidding strategies.

• Ability to analyze data and create clear reports.

• Excellent written and verbal communication skills in English.

 

Preferred Skills:

• Experience with other advertising platforms like LinkedIn Ads or TikTok Ads.

• Knowledge of SEO principles.

• Experience with Google Analytics.

 

Personality:

• Detail-oriented.

• Proactive and self-motivated.

• Analytical thinker.

• Good problem-solver.

 

Software & Tools:

• Google Ads

• Facebook Ads Manager

• Google Analytics

 

Schedule:

Monday to Friday

9 AM to 5 PM EST

 

Salary and Benefits:

• Payment in USD or Local Currency according to candidate's preference.

• Full-time remote opportunity.