Job Title: Paid Media Specialist

 

About the Company:

Our client is a U.S.-based leader in personal safety and affordable wireless services. They provide innovative GPS tracking devices and telecom solutions designed to protect loved ones, vehicles, and assets. Through their mobile service brand, they offer low-cost, no-contract wireless plans ideal for smartwatches, GPS trackers, and other connected devices.

 

Job Description:

We are looking for a skilled Paid Media Specialist with experience managing Google Ads and Google Shopping campaigns. The ideal candidate has a solid background in U.S.-based e-commerce and is focused on performance, optimization, and return on ad spend (ROAS).

 

Responsibilities:

• Plan, manage, and optimize Google Ads and Google Shopping campaigns for maximum ROI

• Set up and manage conversion tracking, events, and pixels using Google Analytics 4 (GA4) and Google Tag Manager (GTM)

• Build and maintain performance dashboards using Google Ads, GA4, and Looker Studio

• Monitor campaign metrics and optimize bids, creatives, and targeting

• Stay up-to-date on trends and changes in the Google Ads ecosystem and paid advertising best practices

 

Required Experience and Qualifications:

• At least 3 years of hands-on experience managing PPC campaigns for U.S. consumer goods e-commerce (mandatory)

• Strong knowledge of Google Ads, Google Shopping, GA4, GTM, and Search Console (mandatory)

• Proven track record of increasing traffic, conversions, and ROAS through paid strategies

• Experience with e-commerce platforms such as Shopify, WooCommerce, or WordPress (strongly preferred)

• Proficient with campaign and performance tools like Google Sheets, SEMrush, Ahrefs, or MOZ

 

Preferred Skills:

• Google Ads certification

• Strong analytical skills and attention to detail

• Ability to troubleshoot and optimize tracking implementations

 

Software & Tools:

• Part-time: Monday to Friday, fixed schedule of 4 hours/day between 9:00 AM and 5:00 PM PST

• Unpaid Leave: Available upon prior coordination

• Worked hours tracked via Time Doctor

 

English Level:

Advanced level of English required (C1), both written and spoken, to communicate effectively with the team and clients.

 

Schedule:

Part-time: Monday to Friday, fixed schedule of 4 hours/day between 9:00 AM and 5:00 PM PST.

 

Compensation & Benefits:

Payment in USD or Local Currency according to candidate’s preference.

This role is a part-time remote position with room for long-term growth into an executive assistant role.