Job Title: PPC Specialist

 

About the Company:

Our client is a SaaS review platform built around reputation-driven profiles, designed to connect clients with trusted professionals and businesses. By prioritizing credibility and transparency, this platform helps users make informed decisions while enabling service providers to showcase their expertise and build trust in a competitive market.

 

Job Description:

Our client is seeking a skilled professional to design and lead the PPC strategy for their new platform.

 

Core Responsibilities:

• Plan, execute, and optimize PPC campaigns on Google Ads and Meta Ads.

• Conduct keyword research, ad copy testing, and audience segmentation to maximize results.

• Analyze campaign data to generate insights and recommend improvements.

• Create clear performance reports for internal teams or clients.

 

Required Experience and Qualifications:

• Proven experience in PPC strategy development and execution.

• Experience with Google Analytics (GA4) and tracking performance metrics.

• Strong analytical and quantitative skills with experience interpreting large data sets.

• Ability to provide actionable recommendations for visibility improvement.

 

Preferred Skills:

• Experience in SaaS or digital platforms.

• Familiarity with reputation-driven or review-based platforms.

 

Personality:

• Strategic thinker with a proactive approach.

• Strong communication skills and ability to work collaboratively.

• Detail-oriented and organized.

 

Software & Tools:

• Familiarity with PPC management tools and analytics software.

 

English Level:

C2, Native

 

Schedule:

9am - 1pm ET

 

Salary and Benefits:

Payment in USD or Local Currency – Your Choice.