Job Title: Lead Generator

Job Description:

As a Lead Generator, you will play a crucial role in driving the outbound sales strategy. You will be responsible for identifying, qualifying, and nurturing leads that align with the company's target markets. This is a highly flexible role that requires a self-starter with strong research and outreach skills to support the sales and marketing teams.

About the Company:

Our client is a dynamic marketing agency that specializes in delivering innovative solutions across various industries. The agency is known for its cutting-edge strategies and a commitment to driving growth for its clients. Their work spans creative services, marketing, and digital outreach, and they are now seeking talented lead generators to join their expanding team.

Schedule:

• 20-40 hours per week, with flexibility for occasional evening or weekend hours based on campaign schedules.

Key Responsibilities:

• Research and identify potential leads based on defined target markets.
• Utilize tools such as LinkedIn, HubSpot, and other CRM systems to find and qualify leads.
• Work closely with the sales and marketing teams to ensure alignment on lead generation strategies.
• Create outreach campaigns to engage potential leads through email, phone, and social media.
• Track and report on lead generation activities, ensuring the CRM is updated daily.
• Regularly attend team meetings to review lead flow and performance metrics.
• Support appointment setting and outbound sales efforts as needed.

Required Experience and Qualifications:

• Proven experience in lead generation, preferably
• Strong research and analytical skills with the ability to identify quality leads.
• Experience using CRM tools like HubSpot or Salesforce.
• Proficiency with email marketing platforms and LinkedIn Sales Navigator.
• Self-motivated and goal-oriented, with strong attention to detail.
• Ability to manage multiple tasks and campaigns efficiently.

Preferred Skills:

• Certification in digital marketing or a related field is a plus.
• Experience within the marketing or creative services industry is a bonus.

Compensation Structure:

• Base salary with performance bonuses based on the number of qualified leads generated.
• Opportunity for additional bonuses based on team performance and company goals.

Vision for the Role:

This role is essential to the success of our client's outbound strategy. As a lead generator, you will be the first point of contact, identifying opportunities and laying the foundation for the sales team. Your contributions will directly impact the growth and success of the agency.