Job Title: Email Marketing Specialist

 

About the Company:

Our client is a growing and innovative organization dedicated to results-driven digital outreach. With a commitment to leveraging technology, design, and strategic communication, they help businesses expand their digital footprint and connect effectively with their audiences.

 

Job Description:

We are looking for a full-time Email Marketing Specialist to join our client’s team. This role is ideal for someone who blends creative thinking with analytical precision. You will be responsible for crafting, executing, and optimizing email campaigns to drive revenue, generate leads, and nurture prospects throughout the funnel.

 

Responsibilities:

Plan, create, and manage cold email outreach campaigns.

Use Canva and Photoshop to design engaging email templates and visuals.

Write compelling email copy tailored to different target audiences.

Segment lists and personalize campaigns to increase engagement.

A/B test subject lines, content, CTAs, and timing.

Monitor performance metrics and deliver reports with actionable insights.

Ensure deliverability and compliance with regulations (CAN-SPAM, GDPR, etc.).

Collaborate with internal teams to align messaging and branding.

Continuously iterate strategies based on data and performance outcomes.

 

Required Experience and Qualifications:

2+ years of experience in B2C email marketing.

Hands-on experience with cold email platforms (e.g., MailClickConvert, Instantly, Lemlist, Smartlead, etc.).

Strong copywriting and editing skills with a persuasive tone.

Familiarity with email deliverability best practices.

Excellent organizational skills and attention to detail.

Comfortable working independently and juggling multiple campaigns.

Analytical thinker with experience drawing insights from data.

 

Preferred Skills:

Proficiency in Canva and Adobe Photoshop.

Experience using CRMs.

Knowledge of HTML/CSS for email template customization.

Familiarity with outreach tools or multi-channel outbound strategies.

Experience in fast-paced work environments.

 

Personality:

Creative with a strong eye for design and detail.

Data-driven and results-oriented.

Self-motivated and capable of working autonomously.

Collaborative mindset with adaptability and initiative.

 

Schedule:

Monday to Friday 8:30/9am to 5/5:30pm PST

 

Salary and Benefits:

Payment in USD or Local Currency according to candidate's preference.

 

Software & Tools:

Cold email software (e.g., MailClickConvert, Instantly, Smartlead, Lemlist)

Canva

Adobe Photoshop

CRM platforms

Email deliverability tools