Job Title: Social Media Manager

 

About the Company:

Our client is a digital content creator with a growing presence on YouTube and other social platforms. Known for their straightforward approach and quality-driven content, they seek to build a trustworthy connection with their audience through consistently polished media production. Their team values clarity, efficiency, and a deep commitment to delivering value through video.

 

Job Description:

Our client is seeking a detail-oriented and proactive Social Media Manager to oversee the content pipeline for their YouTube channel and social media platforms. This role involves reviewing and approving video edits, maintaining content quality, and ensuring brand alignment across all posts. The ideal candidate is someone who genuinely cares about content excellence, communicates clearly, and is comfortable taking ownership of quality control.

 

Responsibilities:

Lead strategy and execution for short-form content across Instagram (Reels, Stories, Feed), TikTok, and YouTube Shorts.

Use platform analytics and performance data to drive strategic decisions and optimize content for growth.

Identify compelling moments from long-form YouTube videos and guide editors to repurpose them into engaging short-form clips.

Create image-based content (carousels, quote posts, etc.) using Canva.

Perform basic photo editing for social posts and thumbnails.

Coordinate with our designer on ad creatives and visual brand campaigns.

Schedule content using Later and maintain a consistent posting calendar.

Maintain a high standard of detail and quality across all platforms—no spelling or formatting errors.

Engage with and manage online communities, including course-related Facebook Groups and Discord spaces.

Collaborate cross-functionally on promotional efforts involving blogs, newsletters, and affiliate campaigns.

Stay informed on social trends, platform algorithm changes, and emerging formats.

 

Required Experience and Qualifications:

3+ years of experience as a Social Media Specialist or in a similar professional social media role.

Proven success managing and growing Instagram (including Reels and Stories), TikTok, and YouTube Shorts.

Strong grasp of short-form video content strategy and audience behavior.

Excellent writing, grammar, and communication skills with meticulous attention to detail.

Proficiency with Later, Canva, and other relevant content planning tools.

Ability to work independently while coordinating with a team of editors, designers, and content leads.

Bonus: Interest in education, medicine, personal development, or automotive content.

 

Preferred Skills:

Previous experience managing YouTube or similar digital content.

Basic video editing knowledge (not necessarily hands-on editing).

Familiarity with content management and scheduling tools for social media.

 

Personality:

Smart and quick-thinking.

Highly detail-oriented and organized.

Genuinely cares about the quality and impact of published content.

Responsible and dependable with a proactive attitude.

Comfortable working under a direct leadership style but with other teams.

 

Compensation & Benefits:

Payment in USD or Local Currency according to candidate's preference.

Flexible working hours and paid time off.

 

Software & Tools:

YouTube Studio.

Google Drive / Docs / Sheets.

Project management tools (e.g., Trello, Notion, or Asana).

Optional: Familiarity with editing tools like Adobe Premiere or Final Cut is a plus but not required.