Job Title: SEO & PPC Specialist

 

About the Company:

Our Client is a creative and design-focused business that offers curated products and services in the lifestyle, fashion, and home décor sector. They combine aesthetic appeal with functionality, providing customers with unique, high-quality items and exceptional service across both online and offline channels.

 

Job Description:

Our Client is seeking a skilled SEO & PPC Specialist to drive the growth of their e-commerce presence. The ideal candidate has hands-on experience managing paid media campaigns (Google Ads and Meta Ads) and implementing SEO strategies that increase visibility, traffic, and conversions. You’ll play a key role in optimizing performance across paid and organic channels, ensuring maximum ROI and sustainable growth for the brand.

 

Responsibilities:

• Plan, launch, and manage PPC campaigns across Google Ads and Meta Ads.
• Optimize ad creatives, audiences, and budgets to achieve high ROAS.
• Develop and implement SEO strategies tailored to Shopify and e-commerce.
• Conduct keyword and audience research to align paid and organic strategies.
• Track, analyze, and report performance metrics across both SEO and PPC.
• Collaborate with content and design teams to ensure consistency across campaigns.
• Stay current with platform updates, algorithm changes, and digital marketing trends.

 

Required Experience and Qualifications:

• Proven experience managing PPC campaigns on Google Ads and Meta Ads.
• Strong understanding of ROAS optimization, A/B testing, and funnel strategies.
• Demonstrated success in SEO implementation for Shopify or similar e-commerce platforms.
• Proficiency with analytics and tracking tools (Google Analytics, Google Tag Manager, etc.).
• Excellent English communication skills (C2 level or native).

 

Preferred Skills:

• Experience with Latin American markets.
• Familiarity with Shopify integrations and marketing automation tools.
• Knowledge of retargeting and conversion tracking strategies.

 

Personality:

• Analytical and results-driven mindset.
• Highly organized, proactive, and detail-oriented.
• Able to work independently and manage multiple campaigns simultaneously.

 

Software & Tools:

• Google Ads, Meta Ads Manager, Google Analytics, Google Tag Manager
• Shopify
• Microsoft Excel or Google Sheets

 

English Level:

C1–C2

 

Schedule:

9 am – 1 pm EST

 

Salary and Benefits:

Payment in USD or Local Currency according to candidate’s preference.