Job Title: Email Marketing Specialist

 

About the Company:

Our client is a growing digital marketing agency serving clients across North America, including major cities like New York, Toronto, and Vancouver. They specialize in creating trendy, vibrant, and engaging content primarily for Instagram and TikTok, catering to millennial and Gen Z audiences. Their team consists of creative strategists and marketing professionals dedicated to delivering high-quality content and results for their clients.

 

Job Description:

Our client is seeking a skilled Email Marketing Specialist to join their team on a part-time basis (15 hours per week). The ideal candidate will have experience with email and SMS marketing platforms, particularly Klaviyo. This role will support existing marketing efforts and help manage clients' email marketing strategies.

 

Responsibilities:

Design, create, and execute email marketing campaigns for clients.

Manage email and SMS marketing calendars and scheduling.

Monitor campaign performance and generate reports.

Collaborate with in-house creative and strategy teams.

Ensure email marketing best practices are followed.

Assist with client communication regarding email marketing strategies.

Stay updated on email marketing trends and platform updates.

 

Required Experience and Qualifications:

Proven experience in email marketing strategy and execution.

Proficiency with email marketing platforms, particularly Klaviyo.

Experience working with retail, e-commerce, or lifestyle brands is required.

Experience with SMS marketing.

Strong understanding of email marketing metrics and analytics.

Excellent written communication skills.

Ability to work within brand guidelines and maintain brand voice.

Knowledge of digital marketing principles.

 

Preferred Skills:

Strong organizational skills and attention to detail.

Experience optimizing email marketing for conversion.

Understanding of North American consumer culture and trends.

 

Personality:

Proactive and self-motivated.

Strong problem-solving skills.

Able to work independently and within a team.

 

Software & Tools:

Klaviyo (required).

Experience with SMS marketing platforms is a plus.

 

Schedule & Compensation:

Part-time (15 hours per week).

Flexible working hours within Eastern Time Zone (EST).

Preference for availability during peak engagement hours (11 AM - 3 PM EST).

Payment in USD or Local Currency according to candidate’s preference.