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Job Title: Digital Ads Manager

 

About the Company:

Our client is a company seeking a Digital Ads Manager with strong B2B and B2C advertising experience to manage and optimize paid advertising campaigns.

 

Job Description:

Our client is looking for a high-level Digital Ads Manager with strong B2B and B2C advertising experience to manage and optimize paid advertising campaigns. The ideal candidate should be capable of taking ownership of campaigns, requiring more hands-on involvement during the initial setup and transitioning into ongoing optimization and maintenance once campaigns are established.

 

Responsibilities of the role:

• Plan, create, launch, and manage digital advertising campaigns.

• Manage Meta Ads campaigns.

• Develop campaigns for both B2B and B2C audiences.

• Conduct campaign setup, targeting, and optimization.

• Monitor campaign performance and make data-driven adjustments.

• Optimize campaigns to improve reach, engagement, conversions, and overall performance.

• Analyze campaign results and identify opportunities for improvement.

• Manage ongoing campaign maintenance and optimization.

• Collaborate with the client on campaign objectives and strategy.

 

Required Experience and Qualifications:

• Proven experience managing digital advertising campaigns.

• Strong Meta Ads experience.

• Experience with both B2B and B2C advertising.

• Strong understanding of audience targeting, campaign setup, optimization, and performance analysis.

• Ability to independently manage campaigns from setup through ongoing maintenance.

• Strong analytical and problem-solving skills.

• Ability to work independently and take ownership of campaign performance.

 

Preferred Skills:

• Experience managing multiple campaigns and/or accounts is a plus.

 

Schedule:

Initially expected to be Part-Time.

The workload is expected to be heavier during initial campaign setup and transition primarily to maintenance and optimization afterward.

 

Salary and Benefits:

• Payment in USD or Local Currency according to candidate's preference.